Shoe Buzz: Jimmy Choo H&M line launches today + Jimmy Choo speaks
It’s the day many have been eagerly waiting for – the Jimmy Choo for H&M line is now available in-store. I can just imagine the madness, which was reportedly at an all-time high even compared to H&M’s previous designer launches. Eager shoppers camped outside stores and waited in line, some in wind and rain, to get their hands on the collection. Here’s a few reports of what’s going on at the stores from Telegraph.co.uk, Shiny Style, and UK Press Association.
I don’t have an H&M selling Jimmy Choo in my area and, although I’d certainly love to have a pair of the shoes, I’m not too sorry about missing the mayhem. But, since it’s the big day for H&M and Jimmy Choo, I thought you might enjoy this recent article about Jimmy Choo. I’m talking the Jimmy Choo, the actual person who originally founded the company with Tamara Mellon. He’s no longer involved with the company due to conflicting ideas with Mellon about where the company was heading and a desire to spend more time with his family. He also got back to his craft, the art of making shoes, and now creates custom shoes for individual clients under his Jimmy Choo Couture label. For each pair, “every angle and arch of his clients’ feet are meticulously measured”. It’s a skill his shoe-maker father taught him from a young age and he says the tradition of shoe making is “dying or going abroad to Italy, where there is more manufacturing, or China, where labour is cheap”.
He also talks about Lady Diana, who he says was pivotal in his success, and how he made her last pair of shoes before she died, a pair of gold pumps. It’s a good read and I thought you might like it too.